FoodFund International (FFI) is a family-owned hospitality group headquartered in Dubai, UAE, with a legacy dating back to 1976 when its founder opened the first steakhouse in South Africa. Over the decades, FFI has expanded its portfolio to include over 20 restaurants across the Middle East, Bahrain, Kuwait, and Greece, operating under 11 distinct brands.
Culinary Philosophy & Innovation
At the heart of FFI’s operations is a commitment to innovation, quality, and a people-centric approach. The company believes that the success of its restaurants hinges on the talent and dedication of its team, emphasizing the importance of creating exceptional dining experiences . This philosophy is evident in their diverse range of concepts, from upscale steakhouses like The Cullinan to Mediterranean-inspired eateries such as Astéria.
Notable Brands & Concepts
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The Cullinan: Located at Jumeirah Marsa Al Arab, this steakhouse aims to redefine traditional dining by blending heritage, luxury, and innovation. Inspired by the legendary Cullinan diamond, the restaurant offers premium steaks and seafood in a setting that boasts some of the best views in Dubai.
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Astéria: Situated in Manama, Bahrain, Astéria draws inspiration from Greek mythology and offers a menu rich in Mediterranean flavors, featuring ingredients like Greek olive oil and handmade bread. The restaurant’s design incorporates earthy textures and soft lighting to emulate the warmth of the Mediterranean sun.
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Eat Greek: This brand celebrates Greek heritage and cuisine. The first location opened at Jumeirah Beach Residences (JBR), with plans to expand based on its success in Dubai.
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Tribes: A concept that brings the flavors of Africa to Dubai, offering a fusion of traditional and contemporary dishes in a vibrant setting.
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Meat Co: A well-known steakhouse brand with multiple locations across the region, offering a variety of meat cuts and a robust dining experience.
Technological Integration
FFI has embraced technology to enhance customer engagement through the launch of the FFI Lifestyle App. Available on both Android and iOS, the app allows users to earn credits with every dine-in experience, which can be redeemed across FFI’s restaurant portfolio. Additionally, the app offers exclusive discounts and limited-time promotions to its users.
Leadership & Team
Under the leadership of CEO Johnny Tomazos, FFI continues to uphold its family values and commitment to excellence. The team comprises seasoned professionals, including Executive Head Chef Christopher Graham, who brings experience from Michelin-starred establishments and luxury hotels. The company’s ethos centers around the happiness, brilliance, and growth of its staff, fostering an environment that celebrates innovation and authenticity.
Future Endeavors
Looking ahead, FFI plans to expand its footprint with new brands and concepts. The company is set to introduce two new brands in Dubai, including a franchiseable concept called Ribs & Burgers, with aspirations to extend these offerings to international markets like London.
For more information or to make reservations, visit foodfundint.com.